Beyond Pink: Colorful Summer Gear and Apparel for Every Adventure

We’re ready for a colorful summer.

The phrase “shrink it and pink it” has long been used to describe the often-limited approach to women’s outdoor apparel. Now there is NOTHING wrong with the color pink. It’s a great color— it’s fun, it’s lively, and it certainly has its fans. But, wanted to venture off the beaten path a bit this summer. From striking blues to vibrant oranges, here are some of our favorite picks for splashing the trail with every color of the rainbow.

Mountain Hardwear Crater Lake Sun Hoodie

Sun hoodies are my most-worn piece of gear in the summer. Period. Whether I’m hiking in the Sierra, climbing in the Cascades, or running to the grocery store, I’m in love with sun protection.

Made from a lightweight and breathable fabric, this hoody provides UPF 50+ sun protection, ensuring you stay shielded from harmful UV rays during every adventure. Its quick-drying and moisture-wicking properties keep you cool and comfortable, whether you're hiking, kayaking, or enjoying a casual day in the sun. Features include a fitted hood for added protection, thumb loops to keep sleeves in place, and a flattering silhouette that moves with you. Available in a variety of vibrant colors, the Crater Lake Hoody seamlessly combines functionality with fashion, making it a versatile addition to your activewear quiver.

Wild Rye Freel Bike Shorts

Okay, we’re obsessed with Wild Rye— their whole mission is to serve outdoor-loving women and create a welcoming and inclusive access point to the outdoors.

So, when I found their Freel Bike Shorts, I fell in love immediately. Rad patterns are, for some reason, rare in the outdoor women’s-gear space so I am SO stoked to share these. Unique patterns aside, these were designed with female riders in mind! So they offer a flattering fit and functional features that ensure comfort and confidence. These aren’t a shrink-it and pink-it situation. These were built for us! 

CambelBak 30oz Thrive Tumblr

This CamelBak tumblr is my new go-to companion for early morning drives to the crag and car camping adventures. Available in a variety of vibrant colors, its leakproof lid makes sure spills are a thing of the past (and I’m a spiller), and it’s also cup holder compatible– something I always struggle to find.

Built from insulated stainless steel, it keeps drinks icy cold for up to 24 hours or piping hot for 6 hours, making it perfect for everything from pre-adventure coffee to afternoon iced tea by the river.

The non-slip bumper bottom protects from both dents sliding around. Durable, reliable, and effortlessly chic, the Thrive Tumblr is the perfect go-to colorful companion for summer.

Cotopaxi Brinco Shorts

I am always looking for shorts that fit my body type–I’ve got these muscular thick thighs, you know? I took the Brinco shorts on a backpacking trip in Yosemite to see how they held up, and let me tell you, these babies are durable. I was clambering over felled trees and sliding down rocks for days, and there isn’t a single hole. Not only that, but they’re quick drying, and the drawstring means they always fit my waist, regardless of how many dehydrated meals I eat.

Available in a spectrum of eye-catching patterns and colors, these shorts blend adventurous function with badass flair. Whether you’re hiking rugged trails or navigating city streets, the Brinco shorts promise comfort without compromising style. 

Patagonia Island Seedlings Cami Top

Whether I’m diving off a dock or trying to catch a wave along a Costa Rican coast, I don’t want to think about my swimsuit falling off, slipping down, or flipping up (and I’m sure you don’t, either).

Perfect for water sports enthusiasts, the Patagonia Nanogrip Island Seedlings Top is a great fit for surfing, wakeboarding, and active aquatic adventures. Thanks to its innovative Nanogrip lining and full coverage design, you’ll stay secure even in the wildest waves. The comfy, stretchy fabric moves with you, while adjustable straps and removable cups let you customize your fit. Plus, it has recycled materials, so you can feel good about your eco-friendly choice.

Koo Supernovas 

Oh my color options! These sunglasses definitely make me faster.

My entire biking career I’ve struggled to find sunglasses that fit well while providing max vision. Cars come out of nowhere! The Koo Supernova sunglasses are ultra-lightweight, frameless, and equipped with a single nylon topic lens by Zeiss. Not only are they highly flexible, but they are shatter-proof and anti-reflective with 100% UV protection. Literally the most features packed into a pair of sunglasses, they’re perfect for cycling and running. 

Topo Designs Rover Pack Classic

The bag that put Topo on the map, I love the Rover Pack for its versatility, well-thought-out design, and durability. Constructed with a combination of a recycled nylon base and a lightweight, waterproof resistant pack cloth, the Rover is built to last. The material feels robust and ready to withstand the rigors of both daily use and outdoor adventures.

So what makes it so versatile? It’ll withstand your adventures, but also has a spacious main compartment and an internal laptop sleeve. The top flap pocket provides quick access to essentials, while the adjustable side water bottle pockets and exterior zipper pocket are perfect for smaller items. The drawstring closure and buckle system ensure your belongings stay secure. Plus, it looks good everywhere. Overall, this pack makes me feel cool and is perfect for those wanting an everyday, multi-use pack.

Fjällräven Abisko Midsummer Skort

Pomegranate red? Ultramarine?? Patina Green?!? Yes please!

Have you tried a skort? If not, I highly recommend the Fjallraven Abisko Midsummer Skort. Perfect for hiking, running, or hitting the town, the Abisko skort is an excellent piece of versatile gear. Combining the freedom of shorts and the style of a skirt, it’s built from lightweight, breathable fabric with built-in UV protection. Whether you’re trekking through nature of exploring a new city, this skort ensures you stay comfortable and stylish wherever summer takes you.

Deuter Traick 5SL Trail Running Pack

Shout out to Deuter for this women’s fit! On average women have shorter backs than men, so our gear should reflect that!

Don’t be fooled by its bright and playful appearance; this “trail running pack,” as Deuter dubs it, is serious about storage. With a 5L capacity, it provides ample space for a hydration bladder, snacks, phone, keys, and even a light jacket. Multiple compartments keep gear organized, so you spend less time rummaging and more time running. It performs like a champ– it stays put during the most vigorous runs thanks to a bungee sternum strap system for tension and full breathing comfort.

Finisterre Awen Sweatshirt

The Awen Sweatshirt from Finisterre is a burst of sunshine for cool summer nights.

Living on the shores of Lake Tahoe, I’m always looking for something cozy once the sun goes down. This playful, organic cotton sweatshirt is like a hug of comfort, perfect for evening bonfires on the beach or for warming up after a surf session. The relaxed fit is perfect for easy movement, while the ribbed cuffs and hem allow for a flattering, oversized shape (though I’d recommend sizing down!). Whether you’re roasting marshmallows or dancing under the stars, the Awen sweatshirt adds a splash of color and eco-friendly style to summer adventures.

Darn Tough Bear Town Crew socks

Right when you think Darn Tough socks can’t get any better, they launch a bear pattern. Set against a backdrop of earthy tones and vibrant pops of color, these socks are as cute as they are durable. Perfect for hiking or everyday wear, their snug fit and cushioned support will keep your feet happy on any adventure. Also, did you know Darn Tough has a lifetime guarantee?

Cotopaxi Kapai 1.5L Hip Pack - Del Dia

Chances are, you know Cotopaxi is the queen of color. Bursting with vibrant, unique colors, this perfectly-sized hip pack is perfect for both traveling and hiking.

Its 1.5-liter capacity provides space for your essentials, while the comfortable design ensures you can carry it all day with ease around your waist or torso. Crafted for adventure and infused with playful charm, this hip pack will be your go-to accessory for every journey! Even better, the one-of-a-kind colorways are created from 100% remnant fabric.

We’re stoked summer is here, and even more stoked that brands are offering more and more colors for women’s gear and clothing. This season is all about celebrating individuality through vibrant patterns, striking colors, and versatile pieces that effortlessly blend fashion with comfort. Whether you're lounging by the beach, exploring new destinations, or enjoying a casual day out, we hope that this article helps add a little splash of color to your day!

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